Think of the AI industry as a new global supply chain, where the core commodity is intelligence itself. In this landscape, DeepSeek is positioning itself not just as a product maker, but as a key, low-cost supplier of this raw intelligence with its V3.2-Exp model.
In any supply chain, reliability and cost are paramount. Companies want a steady supply of their key components at a predictable and affordable price. DeepSeek’s model, with its efficient architecture, is designed for exactly this. It’s a reliable engine of intelligence that can be produced and run at a lower cost than its competitors.
The 50% price cut is a classic move for a supplier looking to capture a huge portion of the market. Like a raw material provider slashing prices to become the exclusive supplier for major manufacturers, DeepSeek is making its “intelligence commodity” so cheap that it becomes the default choice for developers (the manufacturers) building new products.
This positions rivals like OpenAI and Alibaba as premium, perhaps more specialized, “artisanal” suppliers. While they may have a place in the market, DeepSeek is aiming to dominate the high-volume, commodity-level supply of intelligence that will power the majority of everyday AI applications.
As a preview of its next-generation platform, this move signals DeepSeek’s ambition to build the massive factories and distribution networks needed to become a foundational pillar in the global supply chain of intelligence.
The Supply Chain of Intelligence: DeepSeek Aims to Be a Key Supplier
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